CW: Brennen Cooke
AD: Audrey Marlett
Gold Addy: Campaign, Gold Addy: Illustration from the Austin Ad Fed
There are some things that get increasingly difficult with age, like figuring out how to open a Go-Gurt container. This campaign focuses on the fact that despite our older relatives' best efforts to eat Go-Gurt in upsetting and unconventional ways, the only way to eat it is by slurping.